This report enables us to see for the first time that the number of people using tobacco in the world is declining, despite population growth. The number of male tobacco users, which previously was increasing every year, finally turned the corner in 2018 and is projected to decline each year from 2019 forward. For this projection to become reality, tobacco control efforts need to be reinforced, and in some countries accelerated, to prevent additional people falling victim to tobacco-related illnesses and death.
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